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How to Build a Career in Marketing in 2019

January 25, 2019

How to Build a Career in Marketing in 2019

2019 is a good year for those who want to build a career in marketing. This is because digital marketing has now become bigger than ever and there is a huge demand for social media managers, copywriters, content curators, etc. 

However, you must have the right skill set to get a job, which comprises:

Creativity
Both traditional marketing and digital marketing require creativity. So, you should be able to think out of the box and come up with witty or unique one-liners, descriptions, and copy material whenever necessary. 

Analytics
Digital marketing which includes e-mail marketing, social media marketing, etc. requires a lot of analytical work. You have to use a variety of tools like keyword planner, social media management tools that track the performance of individual tweets and Instagram photos, and more. So, you should be tech savvy and have at least some experience with these tools.

Storytelling
The way marketing is done has changed a lot in the past few years. Campaigns that use storytelling are found to be way more effective than the traditional ones. So, if you are an expert at creating inspiring or humorous stories, then you can look forward to many exciting job opportunities.

Other than these skills, you should also have some hands-on experience with digital marketing. For that, you can launch your own blog or social media brand and try different marketing techniques to learn what works and what doesn’t. Otherwise, you can also try to find digital marketing projects as a freelancer on platforms like Upwork or Freelancer. 

Although there are ample jobs in the digital marketing space, competition is high too. So, if you want to stand out, then you can get a professional diploma in digital marketing. 

We our providing such course at a reasonable price which has a 360-degree curriculum covering digital marketing, strategy & leadership skills. 

Click here for details. 

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